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	<title>Halley O&#039;Brien, Action Sports Marketing &#38; Broadcasting &#187; nau</title>
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		<title>Nau » &#8220;Business Unusual&#8221;</title>
		<link>http://halleyobrien.com/2009/08/05/nau-business-unusual/</link>
		<comments>http://halleyobrien.com/2009/08/05/nau-business-unusual/#comments</comments>
		<pubDate>Wed, 05 Aug 2009 15:23:45 +0000</pubDate>
		<dc:creator>Halley</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[PR/Marketing]]></category>
		<category><![CDATA[Product Info]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[eco clothing]]></category>
		<category><![CDATA[environmentally friendly clothes]]></category>
		<category><![CDATA[gear]]></category>
		<category><![CDATA[go green]]></category>
		<category><![CDATA[grant for change]]></category>
		<category><![CDATA[jacket]]></category>
		<category><![CDATA[nau]]></category>
		<category><![CDATA[nau.com]]></category>
		<category><![CDATA[organic clothing]]></category>
		<category><![CDATA[organic cotton]]></category>
		<category><![CDATA[outerwear]]></category>
		<category><![CDATA[philanthropy]]></category>
		<category><![CDATA[profit for change]]></category>
		<category><![CDATA[recycled clothing]]></category>
		<category><![CDATA[ski]]></category>
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		<description><![CDATA[As a self-proclaimed gear whore, I&#8217;m always on the prowl for the next best thing, so my friend suggested I check out Nau. This company sets the precedent for other companies &#8211; makes clothing from organic, recycled, and/or original fabric, offers competitive wages, &#38; provides desirable work environments.
That&#8217;s not all, kids. Nau donates at least [...]]]></description>
			<content:encoded><![CDATA[<p>As a self-proclaimed gear whore, I&#8217;m always on the prowl for the next best thing, so my <a href="http://reidpikul.wordpress.com/" target="_blank">friend</a> suggested I check out <a href="http://www.nau.com" target="_blank">Nau</a>. This company <a href="http://www.nau.com/about-us/business-unusual/" target="_blank">sets the precedent</a> for other companies &#8211; makes clothing from organic, recycled, and/or original fabric, offers competitive wages, &amp; provides desirable work environments.</p>
<p>That&#8217;s not all, kids. Nau donates at <em><strong>least</strong></em> 2% of the purchase price to pre-selected charities through their &#8220;<a href="http://www.nau.com/about-us/business-unusual/business-dna.html" target="_blank">Partner for Change</a>&#8221; program and will <em><strong>also</strong></em> grant $10,000 to a selfless do-gooder through its first annual &#8220;<a href="http://www.nau.com/collective/grant-for-change/" target="_blank">Grant for Change</a>&#8221; program. Hugs all around.</p>
<p><a id="aptureLink_0nieCAOfsO" style="margin: 0pt auto; padding: 0px 6px; text-align: center; display: block;" href="http://www.youtube.com/watch?v=FAeZ8aJmfRA"><img style="border: 0px none;" title="the power of 5%: Nau's Partners For Change Giving Program" src="http://i.ytimg.com/vi/FAeZ8aJmfRA/0.jpg" alt="" width="340px" height="285px" /></a></p>
<p>Nau&#8217;s gear has a similar vibe to <a href="http://www.holdenouterwear.com/" target="_blank">Holden</a> &#8211; earth tones, slim cuts, street-wear inspired. I dig it. Their Fall &#8216;09 lineup drops mid-August, but there&#8217;s still plenty of &#8216;08 steeze leftover <em>and </em>it&#8217;s <a href="http://www.nau.com/womens/categories/sale/" target="_blank">on-sale</a>. My favorite from &#8216;08 collection is the <a id="aptureLink_GdESWVhIWp" href="http://apture.s3.amazonaws.com/00000122eb250ec2518d3dff004300c0002e001c.Picture%202.png" rel="lightbox[712]">Urbane Jacket</a>. Bargain hunters, rejoice. Expect to see Nau&#8217;s 2010 technical/winter gear launch mid-September.</p>
<p>Grab some gear, look fresh <em>and</em> donate to a charity at: <a href="http://www.nau.com" target="_blank">www.Nau.com</a>.
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